Layla

Layla, made by Berlin-based Layla AI GmbH, is an AI-powered travel planning platform that creates personalized itineraries based on a traveler's dates, destination, budget, and preferences. It generates customized day-by-day plans covering flights, hotels, activities, dining, and tailored recommendations, with live pricing pulled from partner services including Booking.com, Skyscanner, Viator, and GetYourGuide. Layla supports multi-city and road-trip planning, specialized itineraries for families, couples, and solo travelers, hidden-gem discovery, and budget optimization, and offers access to human travel experts for bookings and complex arrangements. The platform reports more than 2,090,000 trips planned and has been covered by media outlets including TechCrunch and USA Today. Pricing is freemium, with free trip-planning tools available and an optional premium upgrade priced at $49/year for enhanced planning features.